FEDERICO SCHENQUERMAN

Innovative digital content strategist and digital product specialist with a strong strategic mindset and over 20 years of digital media, marketing and advertising experience.

Expert in launching new initiatives within strict deadlines and budgets, with a focus on generating new business and revenue. Strong team leader with a proven track record of team organization and managing large-scale projects.

 
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Resume

Experience

AB-InBev, New York, NY
Head of Product + Ops, Comms, Global, B2B
September 2022 to September 2023

Head of Product + Ops, Comms LATAM, D2C
March 2021 to August 2022

Global Product Manager, ZX Ventures
March 2020 to March 2021

ViewLift, New York, NY
VP of Product
December 2018 to September 2019

Univisión Inc., New York, NY
Director of Product
March 2018 to November 2018

Quantcast, New York, NY
Global Director, Content Strategy, Strategic Marketing
April 2017 to January 2018

AT&T, New York, NY
Associate Director, Digital Strategy, LATAM
June 2016 to March 2017

DIRECTV Latin America, New York, NY
Sr. Manager, New Media
July 2014 to June 2016

Regional Content Manager, New Media
July 2012 to July 2014

Sr. Interactive Copywriter, New Media
March 2009 to July 2012

Grey Advertising / Wing, New York, NY
Sr. Copywriter
March 2007 to March 2009

McCann Ericson, San Juan, PR
Sr. Copywriter
August
2006 to March 2007

Leo Burnett, San Juan, PR
Sr. Copywriter
March 2005 to August 2006

BBDO, San Juan, PR
Sr. Copywriter
August 2002 to March 2005

McCann Ericson, San Juan, PR
Copywriter
March 2001 to August 2002
 

 

Education & Affiliations

MBA
Hult International Buisness School
2022-2024

Certificate in Digital Media

Marketing
New York University
2011-2013

B.A. Communications and Advertising
Universidad del  Sagrado Corazón
Fall 1998 to Spring 2002

 

Languages & Skills

English

Spanish

Organized

Patient

Communicative

Empathetic

Collaborative

 
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